Marketing Director, UK & France
Marketing Director, UK & France
Marketing Director, UK & France
Airwallex
Marketing Director for UK & France at Airwallex, responsible for shaping and executing regional marketing strategy to accelerate growth and market presence in the UK, Ireland, and France. Lead a cross-functional EMEA marketing team, collaborate with sales and global marketing, and drive brand, demand, and partner programs from a UK base.
Qualification
- Experience leading regional marketing teams (field, partner, and country marketing managers) in a high-growth environment.
- Proven ability to develop and execute GTM strategies for the UK, Ireland, and France.
- Strong leadership, people management, and coaching skills to build a high-performing team.
- Ability to partner with commercial, sales, and global marketing teams to deliver ambitious growth targets.
- Experience managing multi-channel marketing programs (demand generation, brand, digital, partnerships).
- Data-driven mindset with ability to measure ROI, marketing analytics, and communicate insights to leadership.
- Based in the United Kingdom and able to work in a role that is UK-based.
Responsibility
- Develop the marketing strategy and plan for the UK, Ireland, and France, partnering with commercial teams to set the go-to-market (GTM) approach.
- Build and develop a growing team of field, partner, and country marketing managers; provide leadership and mentorship.
- Lead the regional marketing team to deliver ambitious growth targets and drive demand across the region.
- Partner closely with commercial, sales, and global marketing teams to deliver growth targets and ensure alignment with global campaigns and priorities.
- Accelerate Airwallex’s growth and market presence in the UK, Ireland, and France through integrated multi-channel marketing programs (demand generation, brand, digital, partnerships).
- Drive cross-functional alignment to ensure consistent brand messaging while leveraging global resources.
- Define, monitor, and optimize regional marketing metrics, ROI, and pipeline contribution; report performance to leadership.
