eCommerce SEO Manager
eCommerce SEO Manager
Chewy, Inc.
Chewy is seeking an eCommerce SEO Manager to lead the Organic Search strategy for their Hard Goods product category. This role involves working cross-functionally with various teams to drive traffic and revenue growth through comprehensive SEO strategies, including traditional and AI search platforms. The ideal candidate should have strong analytical skills, eCommerce experience, and a passion for evolving search technologies.
Qualification
- Proven experience in eCommerce SEO management.
- Strong analytical skills and ability to interpret data to drive decision-making.
- Experience with AI-powered search technologies and platforms.
- Ability to work cross-functionally with various teams.
- Strong content and storytelling sensibility.
Responsibility
- Define and lead the SEO strategy for Chewy’s Hard Goods product category to grow Organic traffic and revenue.
- Develop a strong working knowledge of Chewy’s Hard Goods business, including customer intent, product types, category taxonomy, and merchandising priorities.
- Quantify and communicate the total Organic Search opportunity, partnering with key stakeholders across Category Management, Site Experience, Product Management, Data Science, and Engineering to align and execute.
- Conduct competitive research and analysis to identify SEO trends, benchmark performance, and guide strategic decisions.
- Develop and execute comprehensive SEO strategies focused on increasing visibility, improving crawlability, and capturing intent across all Organic channels.
