Mid Performance Marketer (Full Remote - Germany)
Mid Performance Marketer (Full Remote - Germany)
Everai
EverAI is a rapidly growing AI company focused on creating innovative AI companionship products. With over 30 million users, the company aims to redefine relationships through its flagship AI girlfriend/boyfriend platform. The team consists of experienced entrepreneurs and tech leaders, and the Mid Performance Marketer role involves managing paid acquisition channels and optimizing marketing strategies.
Qualification
- Experience in performance marketing and managing paid acquisition channels
- Proficiency in using analytics tools such as Voluum and GA4
- Strong analytical skills with the ability to interpret data and drive decision-making
- Experience in creative production and ad concept development
- Ability to work autonomously and take ownership of projects
- Excellent communication and collaboration skills
- Familiarity with digital marketing strategies and performance metrics
- Understanding of customer acquisition costs (CAC) and return on ad spend (ROAS)
Responsibility
- Own the performance of 1 paid acquisition channel or DSP, including setup, optimization, and reporting
- Help design and improve scalable acquisition funnels to hit CAC/ROAS targets
- Contribute to testing loops and creative production, proposing new ad concepts and audience angles based on data
- Monitor performance daily using tools like Voluum, GA4, and internal dashboards
- Drive decision-making through deep analysis of CPA, ROAS, retention, and cohort behavior
- Build and maintain internal reporting frameworks that guide strategic shifts and tactical moves
- Own the creative briefing process: define hooks, formats, and angles based on performance patterns
- Collaborate closely with the content and product teams to launch and iterate on high-converting landing pages
