FP&A Manager – Marketing & Growth (Remote)
FP&A Manager – Marketing & Growth (Remote)
Wander
Wander is seeking a strategic and data-driven FP&A Manager to oversee financial performance tracking and planning for marketing and growth initiatives. This remote role requires collaboration with Marketing, Data, and Leadership to leverage performance data for decision-making that enhances ROI and scalability. The ideal candidate will have experience in FP&A, marketing analytics, and strong analytical skills, particularly in SQL and Excel.
Qualification
- 3–5+ years of experience in FP&A, marketing analytics, or strategic finance roles.
- Strong analytical and modeling skills; expert-level Excel/Google Sheets.
- Fluency in SQL (Google BigQuery preferred); ability to write clean queries.
- Familiarity with Python (e.g., Pandas, NumPy) for advanced analytics is a plus.
- Deep understanding of digital marketing KPIs, funnel metrics, and attribution models.
- Experience collaborating with technical teams on data pipelines and tooling.
- Strong storytelling skills to translate data into insights.
- Experience in a startup or fast-paced, high-growth environment.
Responsibility
- Build and maintain financial models and dashboards for marketing channels.
- Own CAC, LTV, conversion rate, and ROI analysis by channel, campaign, cohort, and segment.
- Collaborate with Data Engineering, Growth, and Marketing teams to improve data infrastructure and reporting.
- Write and audit SQL queries to investigate campaign performance; Python experience is a bonus.
- Develop and enforce budget controls on paid media and demand generation.
- Partner with Marketing on campaign planning, creative testing, and resource allocation.
- Communicate actionable insights to Marketing and Finance leadership.
- Prepare reporting and performance updates for executives.
