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Marketing Analyst

Lovable

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Lovable is seeking a Marketing Analyst who is a strategic thinker and hands-on analyst to measure growth across various marketing channels. The role involves building attribution models, analyzing performance, and providing actionable insights to optimize marketing spend. The company values high ownership and collaboration, aiming to transform software creation for users worldwide.

Qualification

  • Strong experience with marketing attribution models
  • Ability to analyze and provide insights for various marketing channels
  • Comfortable working in SQL, spreadsheets, and analytics tools
  • Experience in evaluating marketing campaigns end-to-end
  • Energized by digging into messy data and identifying key insights

Responsibility

  • Own attribution modeling across marketing channels
  • Analyze influencer and affiliate performance
  • Review full-funnel marketing metrics and provide insights
  • Calculate ROI for campaigns and recommend actions
  • Build dashboards and automated reports to track performance
  • Identify trends in traffic, spend, and conversion

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