Senior Performance Marketing Manager
Senior Performance Marketing Manager
Senior Performance Marketing Manager
Welltech
Welltech is a global leader in the Health & Fitness industry, seeking a Senior Performance Marketing Manager to lead advertising campaigns on paid social channels targeting health and fitness audiences. The role involves managing mobile traffic campaigns, collaborating with designers for A/B testing, and optimizing performance while staying updated on industry trends.
Qualification
- 2+ years of relevant experience in digital marketing in User Acquisition
- Practical experience with a large budget in Paid Social platforms (Meta Ads/TikTok/Snapchat)
- Proficiency in English - B2 or higher level
- Excellent communication skills for effective collaboration
- Analytical mindset with knowledge of Microsoft Office and Google Workspace
Responsibility
- Managing the full cycle mobile traffic advertising campaigns: launching, optimization and scaling
- Experimenting on creatives with designers: A/B testing, performance analysis and optimization
- Monitoring advertising campaigns for performance monitoring, optimization and reporting
- Researching and evaluating new user acquisition channels
- Collaborating with IT, security, and compliance teams to enhance access management processes
