Senior Marketing Analyst
Senior Marketing Analyst
Senior Marketing Analyst
Lendable
Lendable, a rapidly growing fintech company and one of the UK's newest unicorns, is seeking a Senior Marketing Analyst to lead marketing and growth analytics for their multi-product app. The role involves analyzing marketing performance, driving experimentation, and collaborating with product and engineering teams to optimize acquisition funnels and product innovation.
Qualification
- Proven experience in marketing analytics or growth analytics
- Strong analytical skills with the ability to interpret complex data sets
- Experience with A/B testing and multivariate experiments
- Familiarity with digital marketing channels and performance metrics
- Ability to collaborate effectively with cross-functional teams
Responsibility
- Analyze marketing campaign performance across multiple channels and identify trends for optimization
- Structure and execute high-impact analyses in acquisition funnels to inform marketing spend and product evolution
- Drive experimentation rigor by designing, implementing, and analyzing A/B tests and cohort studies
- Cooperate with product and credit teams to improve mid to deep funnel performance
- Contribute to data architecture by influencing schema design for better insights
