
Manager, Web Marketing

Manager, Web Marketing

Manager, Web Marketing
Roku, Inc.
Roku is seeking a Manager of Web Marketing to lead the strategy and execution for Roku.com, focusing on homepage programming, SEO, and e-commerce accuracy. The role involves managing a team to deliver high-quality marketing experiences globally, ensuring alignment with business goals and user experience standards.
Qualification
- Proven experience in web marketing or digital marketing roles.
- Strong understanding of SEO and user experience principles.
- Experience managing teams and leading projects.
- Ability to analyze performance data and drive data-driven decisions.
- Excellent communication and collaboration skills.
Responsibility
- Lead the strategy and execution for Roku.com’s global marketing experiences.
- Manage homepage programming and promotional campaigns.
- Oversee content governance and SEO strategy.
- Develop and execute the web experimentation roadmap.
- Coordinate with Product, Engineering, and Marketing teams to ensure on-brand experiences.



